I was shared some thoughts of ‘win your unsubscriber back‘ weeks ago, and recently I learned one more best practise from GUESS Canada, not difficulty but very useful, share with you.
I was subscribed GUESS Canada month ago, and their promotion emails delivered to my Gmail Account regularly.
But since I subscribed too much newsletter, I recently unsubscribed the GUESS Canada.
Guess what happened in the next 2 days, I received an email from GUESS Canada and offered me a $10 Award. the Content is as below:
After I get this, I re-subscribe again, it’s not means I need the $10 desperately. But I think it’s a very good practice to offer something to your unsubscriber in the next day or two just after they click the button to unsubscribe.
Apply it to your marketing campaign and win them back, good luck!